With different social media platforms taking over the media world, getting likes on Facebook is a vital tool in business today. Getting likes on Facebook may vary depending on the platform you want to channel it to. This may be your Facebook page or personal profile. Facebook like is the driving passion of many social media marketers. They are of the belief that more Facebook likes is the answer and cure for all the worlds’ ills. A lot of users use the Facebook platform to promote their businesses. They believe getting many Facebook likes will create massive engagement, viral excitement and blast revenues to greater heights.
A lot can be said about a person or a company just by the amount of likes he/it has respectively. Getting likes on Facebook can lead to virality, and virality as we all know can lead to more business due to exposure. Other than business promotion the Facebook “like” button is also the quickest & easiest way to show appreciation of a page or a post. Clicking the “like” button shows that users are happy to see business page contents or another user’s content on their news feed or wall which may lead to more engagement.
Getting likes on Facebook is so important that Facebook is still releasing more features to motivate users to like posts and pages, features like ‘promote page likes’ and ‘like page’. Facebook likes also contribute to the stats on your Facebook insights page. Helping you to better understand and target your audience. If you get the right people to like your page you will instantly know about your page post audience helping you to target your audience with the right content.
Importance of Getting Facebook Likes
Some people may say or think getting likes on any social media platform e.g Facebook is not that important as it adds almost nothing to the status of the platform. Let us think about this, what if they are wrong, what if getting likes on Facebook can take your business or that activity to a whole new level and so much more. Here are few reasons why I think getting Facebook likes can be both crucial and important;
1) Social proof. Getting a lot of likes on Facebook is a social proof that shows users the popularity of a fan page.
2) Vitalises a page, group etc. This may even be an old post. Getting new likes may even help to bring in more users to also like and maybe even comment and share.
3) It does feels good to watch more and more users hitting the like button of your page or post on that business you are working on.
4) Facebook likes is a positive indication of things working.
5) It helps build a potential friendship for future businesses. If you’ve a good system of building a relationship with new fans, every new like is something to be celebratd.
I don’t think I will stop if I should continue because the list goes on and on. Most people think getting a few likes is nothing. I have completely changed my mindset after broadening my knowledge on getting Facebook likes as should you. Because aside from business-mindedness, I can always use a pat on the back. It is also pertinent that you know that I will never suggest buying likes on Facebook because fake numbers as you see may end up destroying your account and make it very difficult to clean up.